"Value Added"

In the ad sales world of Broadcast Radio/TV there's a term used to describe benefits given for purchasing a spot that are bonuses on top of the deal. For example, if I was selling Dial Hand Soap a radio ad, I might tell them that in addition to the exposure given them in the actual airtime, I would also post their advertisements on the station's website and at remote functions and promotions. These additional benefits are called "value added" incentives.

I've been in a fight with the Lord about my work situation for close to a month now. And by fight, I mean he's been nagging me and I've been trying to ignore him. He wanted me to ask myself why I felt unsettled about staying New York. I didn't want to deal with that. I've also felt a lean towards moving to Boston. So I decided to exercise some faith (or perhaps just quit being stubborn), and at least distribute resumes and look for some jobs in Bean Town. Well, he showed me again why I should listen to him more often. Because he knows how to make me happy, a lot better than I do.

On my first day, my (now very good) buddy Tim randomly mentioned that he might be able to get me a job at the Center for Digital Imaging Arts, a part of Boston University, teaching post-production audio and recording arts. I would have never thought to look into schools. I came with resumes for post-houses and studios. But it turned out to be a really great opportunity. He set me up with an informal sort of interview which went better than I could have possibly hoped and huzzah... two days later I have a job. I feel so much more at peace with this, than the idea of freelancing in New York. Everything else has worked out around it too. The time I need to start, my lease ending just on time, it's really been perfect.

Which leads me back to value-added: Not only do I get to live in a less expensive, more wonderfuller city, which is beautiful and inspiring, and have a really great job at a place I feel like I can contribute in a monumental way... I also get to live close to some of my best friends, not the least of whom are Marie and Kylee. Value-added. In short, I'm sold. Slap a Red-Sox cap on me and call me a townie.